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Hussam Yassen in a navy blazer and white shirt, with greenery behind him

Hussam Yassen

Independent digital marketing specialist · UAE

Your next customer…how will they find you?

I help businesses in the UAE reach customers through Google Ads, Meta Ads, SEO and GEO — from the advertising idea and creative direction to enquiries, follow-up and sales opportunities.

01 / Paid search & media

Google Ads

Search, Performance Max and YouTube, built around tracking you can trust.

Explore Google Ads

02 / Selected Impact

Selected Impact.

01Meta Ads

13,152

Meta Conversations

Al Satari Trading

02Google Ads

53,011

Google Ads Search Clicks

Mandi Al Deera

03Google Rating

4.7/5

Google Rating

1,873 reviews — Mandi Al Deera

Historical, platform-reported figures — not live counters. Tap ⓘ for source.

What I Do

Four disciplines. One pair of hands.

Conceptual Meta Ads orbit connecting a visit, audience and ad
02

Meta Ads

Facebook and Instagram advertising, combining audience strategy, strong creative concepts, testing and performance optimisation.

Conceptual stone storefront with a map pin and a path to its door
03

SEO

Technical SEO, site structure, useful content and local search visibility designed around how people search.

Conceptual citation loom weaving sources into an AI answer
04

GEO / AI Search

Making expertise, businesses and content clearer and more discoverable in AI-powered search and answer experiences, without promising guaranteed recommendations or rankings.

Hussam Yassen presenting a campaign plan at a whiteboard

Experience & Leadership

Hands on the accounts. Eyes on the team.

From campaign execution to digital marketing leadership, I combine hands-on performance marketing with strategy, creative direction, measurement and team coordination.

Digital Marketing Manager at Al Satari Group, UAE. Digital Marketing Specialist from March to November 2024; manager since November 2024.

Open to international marketing and growth opportunities, including Australia and Canada.

Learning Hub

The notebook, opened up.

Practical notes, AI tools, prompts and digital marketing guides worth keeping.

Bronze WhatsApp door knocker on a wooden door in warm sunlight

Two ways in.

Businesses in the UAE & GCC

Need better results from your digital marketing?

Tell me what you're trying to improve. Let's talk.

Recruiters & international employers

Looking for a hands-on marketing leader?

Explore my experience, CV and professional background.